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Category - Announcement

A Letter From Our CEO


(Photo taken on my birthday in 2009, which is the same day Publish was incepted.)

Greetings everyone,

I am Michael Huynh, Founder & Creative Director of Publish. For the long-time supporters, I am so appreciative of you for being apart of my journey with the brand and our endeavors. For those who’ve recently discovered Publish, I am also thankful that you’ve connected with us now, as there is still so much more in store for us.

Publish exists for those who not only work for a living, but who also live for their passions and dreams off the clock. Photographers, writers, musicians, artists; all inching forward to see their work come to fruition, their craft “published.” For me, fashion is my muse and the human body is my canvas. I strive to design the pieces that come together, forming the look of a composed, driven and strong individual; someone who’s making moves, bringing their creations to life, whilst exhibiting their best self, giving meaning to what we call, a “Publisher.” I hope to spark creativity and imagination in the minds of Publishers who share my aspirations by providing versatility in style to create unique looks, exuding confidence in all.


It’s been almost 9 years since the inception of the Publish. When first building the brand, my intentions were to utilize this avenue to express myself creatively without boundaries; to use my own hands and ideas to construct something I could truly take pride in. After watching the growth of my team and the development of the company over the years, I know I am doing just that. All it took was a mere idea of back-packing through South East Asia with a vision and factory visits.

We started out with humble beginnings with about 5 people running the business. We never accepted outside funding, as all investments came from my partner/best friend and I to truly take reigns on our vision. I am still however constantly inspired by those around me and challenged by the industry to always reach further, extending beyond our vision. Since the birth of the company, my team and I have developed the Publish Brand into the Publish Umbrella. We now house five different brands and identities all under one roof with over 60 diligent individuals on the team.


My partner and I continue to live our lives simply to invest into the umbrella as well as our talented team, as we’ve always had. From 5 to 60 team members is undoubtedly amazing growth, however we’re not the huge corporate entity we are often perceived to be. Even I have stepped back into the designer’s seat to make sure we stay deliberate and focused to our roots. We may be a modest sized team, but dedication and loyalty has gotten us this far – we don’t intend to stop.

“Treat people how you want to be treated.” – Michael


With roughly $100k to start, pushing design boundaries, extending our branches in the industry, I am truly are grateful to have such a supportive team. They are open-minded people who are devoted to the brands and the lifestyle it encompasses, respecting each other and understanding what it takes to accomplish the brands’ ideals. We’re the products of a generation whose ambition is fueled by the hunger for freedom of expression and doing things our way. We’re men and women on a mission; to outfit and infect those who share the same driving need to create.

Through the journey of developing Publish, I’ve been very fortunate to able to meet music, sport and fashion icons of this era, such as Kanye, The Weeknd, and Russell Westbrook to name a few. I am even more blessed to have a loud sounding board of industry veterans assisting me through the business as its forever changing.

We’ve also been fortunate to be able to put together projects and collaborations with The Northface, Vans, Timex, Asics, Timberland, Prince, Gunnar, Raised By Wolves, Reebok to name a few. We’re even more excited to show you our upcoming projects! Now… for a small brand like Publish, this is definitely something we’re super ecstatic and grateful about. It goes to show that dedication, perseverance and courage will pay off one day. I only dreamed of having these projects as a kid and for them to come to fruition, makes this journey that much more meaningful. I hope you guys can be inspired by this!

As I continue to venture into new projects, I am thankful to have A$AP Rocky, AWGE and Ben as business partners for Superism. I’ve never revealed this because I’ve always tried to kept our heads down and show success through our hard work. In a world where everyone leverages off of another’s popularity, we’ve done the opposite, kept quiet and provided what we felt was right. Today I am sharing the news with you, as I want you to understand what we’ve been working on. Today, we’re not just a clothing/lifestyle brand, but we’re a wheel-house of hardworking, dedicated individuals challenging our daily struggles with design solutions. As we continue to build and think as creators, there’s no limit to what can be done.

Today we house brands: Superism, FairPlay, Team Cozy, Repelica and BaseMFG.


Never short change yourself. Always invest the time into your passions – every second, minute, hour, every day. Always seek new avenues that add to your experience here as a human and as an artist. At the end of the day, I created the brand to provide a community and canvas for those who dare to Publish themselves.

I invite you to join our cause and go behind the scenes of our work, the photo shoots, the creative steps, all that it takes to make the wheels turn. As much as the brand is for me, and the team, it is also for you, because without your love and support, we simply wouldn’t exist. If you would like to personally reach me, please email – and I’d love to answer some questions you guys may have.

I am excited to have you partake in the next chapter of Publish. Thank you so very much.


Michael Huynh, Founder & CEO – Publish Brand, Inc.


From myself and the team, we want to send you a token of appreciation by giving you a Free U.S Shipping code for our highly anticipated upcoming Fall 2017 season.


(Valid through September 8th, 2017 – For all international, its $20 dollars flat rate)

If you have any questions, please do not hesitate to email us at !


Publish x Timberland Release Event

New England born company Timberland, worldly renown for their flawless craftsmanship in outdoor apparel and footwear, teamed up with Publish Brand to introduce a limited collection of the Chelsea boot and the classic Oxford silhouette.

With the concept of merging West coast style with East coast functionality, these pieces feature the best of both worlds.

To celebrate the recent release of the “Reinventing California” collection, the two brands came together at the beautiful Timberland shop in the heart of bustling downtown San Francisco on Saturday, November 7th.




Here, any inquires of the brands or the collaboration were happily answered by Publish’s CEO, Timberland’s Senior Footwear Director, and other members of the team. They took the time to sign shoeboxes for any desiring fans who purchased a pair from the collection, while surrounding guests roamed the shop enjoying complimentary drinks, hors d’oeuvres and the warm ambiance.






Available in the traditional wheat and timeless black leather, the shoes were elegantly displayed front of shop for those who wanted to get a real feel of the West coast design aesthetic and the premium East coast weather-proof quality. It’s no surprise that the shop sold out of the black Chelsea boot by the end of the 3 hour event.





As the successful night came to an end, the teams connected over bringing this collaboration to life, their experiences in the industry and truly getting to know one another. Not only is it important to share a sense of camaraderie among the brands, especially executing a huge project as “Reinventing California,” but to meet the people who support the vision and getting to know theirs is essential in continuing on “Today for Tomorrow.” The exchange of ideas, gratitude, love and support filled the shop, exuding positive vibes throughout.


Check out this limited release of this collaboration of the stylish Chelsea and the traditional Oxford now, while the stock lasts!

Also, head to Timberland’s blog of “Reinventing California” to get a look at the Publish Brand Manager’s interview with this favored outdoor company. #TimberlandxPublish

Celebrate Jogger Pants Day

The birth of our Jogger Pants™ first began back in 2009 through a factory mistake. With not too many silhouettes a man can wear, we knew we came up with something unique here. With the continuous support from all our Publishers, you’ve allowed us to grow our vision and refine daily life; Today For Tomorrow.

Join us and celebrate the movement today as we celebrate our first annual Jogger Pants™ Day!







Spread The Love

In spirit of Valentine’s Day, we’re spreading the love to our loyal #Publishers! Receive a $50 gift card towards a future purchase when you spend $175 or more on our online shop. Gift cards must be redeemed by August 31st, 2015. Spread the word!

Offer valid through February 9th 2015, 11:59PM PST. No returns. Exchanges only. Limit 1 gift card per order. Tax and shipping is not applied towards total.

100K Instagram Contest Winners!

Publishers, thank you for being a part of something truly amazing! Because of YOU we reached the 100K milestone on Instagram. We wanted to celebrate with a bang and offer the chance for 50 of our fans to win a pair of Jogger Pants! Those who participated in the 100K Instagram contest, below are the winners!


Winners will be contacted within the next few days with further instructions on how to redeem your prize via Instagram Direct Message.





















































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Publishers’ Legacy Contest

After all the hard work put into supplying you with the all-new Legacy Jogger Pants, we wanted to see how our Publishers give the Legacy its name.

We’re looking forward to see all the different scenery, shoes, colors, styles, photography, and people wearing our very own creation. Don’t be afraid to go outside the box – that’s what we want!

Be a part of our Legacy Jogger Pants contest!



1. Follow @PublishBrand on Instagram.
2. Post an image of yourself on Instagram wearing the Legacy Jogger Pants.
3. Please use the following tags with the posted photo:


4 RUNNER UPS WILL RECEIVE a $500 giftcard

Contest will run May 15th – June 15th, 2014
Winners will be announced on June 17th, 2014
All winners will be chosen off photography, creativity, and style.

Here are some examples. Good luck!







To view more contest examples, awesome videos, and detailed shots of the Legacy Jogger Pants, click here.



Recently dropping the music video for the title track off his New Jet City mixtape, Curren$y keeps the visuals going with live performances of Mary from three different concerts. The mixtape features appearances from Rick Ross, French Montana, Jadakiss, Wiz Khalifa and others. If you haven’t had the chance to see Spitta live, you should definitely check him out.

Oh yeah, shout out to Spitta for rocking the crowd in our floral Boulder jacket and Ralston hat.


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Rewind it back.

Back in July 2012, we released our first cap collaboration with Kicks-HI which did extremely well for us. 9-months later we linked up again to create the Broman 5-panel cap available in two color ways, Blue and Multi.

Featuring a limited cotton twill floral print incorporating contrasting printed polka dots over each unique print. The Broman cap has been specially made in the USA and is of extremely limited supply. You can pick up both color ways either in-store (Makaloa location only) or online at Kicks-HI. The Publish Online Shop will only carry a limited stock of the Broman (multi).

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Our good friend Gilbere Forte releases the lead title track (produced by Raak) from his forthcoming soundtrack to the independent short-film entitled “PRAY” which is set for a 2013 debut. He delivers noteworthy verses over amazing beats in this club banger. Stay tuned and be sure to check out the music video coming out on October 31st!

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Feeling lucky?!

Fall 2012 $500 Giveaway -> October 4th-October 9th 


Publish will be hosting #WinPublish500, the ultimate giveaway for our Fall 2012 “The Officer and Gentlemen” collection. We recently held an Instagram contest giving away three hats from our Fall 2012 collection. This time, we are giving our Facebook fans the opportunity to win a $500 gift card towards our Fall 2012 collection. Last day to enter is Monday, October 8th 2012. We will be announcing ONE lucky winner on Tuesday, October 9th 2012.

How To Win:

1.     Like Publish Brand on Facebook

2.     Like this post, and share it on your Facebook page.

3.     Leave a comment below telling us what your favorite garment from Fall 2012 is (Fall 2012 can be found here